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All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year Sort by creator [A → Z]' creator [Z → A]' publishing year ↑ (asc)' publishing year ↓ (desc)' title [A → Z]' title [Z → A]' Simple Search Page: 1 2 3 Hits 1 – 20 of 52 1 The dynamics of persuasion : communication and attitudes in the twenty-first century Perloff, Richard M.. - London : Routledge, 2021 BLLDB UB Frankfurt Linguistik Show details 2 Making Connections: Marketing Ideas for Interpreters McDermott, Steve In: MDS/BAS 495 Undergraduate Capstone Projects (2021) Abstract: There is a need for skilled interpreters to meet the needs of the increasingly diverse communities. Many get into the field of interpretation and translation in order to assist those with language barriers, as well as earn a living for themselves. The interpreters get into the field not realizing that to succeed they also need an entrepreneurial spirit. These entrepreneurial linguists are classified as independent contractors, as such they are responsible for the business aspects of their livelihood. This includes marketing themselves in order to grow their client base. Marketing can be a daunting task in itself. In speaking with interpreters it became apparent that many had a fear of either marketing itself and/or marketing themselves badly. The purpose of my capstone is to show some techniques that work as stand alone marketing strategies but are stronger when coupled together. I focus on four areas that I have called silent elevator pitches. Realizing that cost could be an additional barrier, the techniques I chose have relatively little to no financial output. I decided to go with the “Action” method, the thought was that it would have more of an impact for my stakeholder to see the process in action, making it more beneficial. Keyword: Advertising and Promotion Management; capstone; marketing; training URL: https://scholarworks.boisestate.edu/mds495_proj/4 https://scholarworks.boisestate.edu/cgi/viewcontent.cgi?article=1010&context=mds495_proj BASE Hide details 3 Language and Mind : towards a linguistic and critical study of spectacular language. ; Les mots et l'esprit : vers une étude linguistique et critique du langage spectaculaire. Morillon, Isabelle. - : HAL CCSD, 2021 In: https://tel.archives-ouvertes.fr/tel-03231994 ; Linguistique. Université Bourgogne Franche-Comté, 2021. Français. ⟨NNT : 2021UBFCH003⟩ (2021) BASE Show details 4 Brand conversation: Linguistic practices on social media in the light of face-work theory Andriuzzi, Andria; Michel, Géraldine In: ISSN: 2051-5707 ; Recherche et Applications en Marketing (English Edition) ; https://hal.archives-ouvertes.fr/hal-03049134 ; Recherche et Applications en Marketing (English Edition), SAGE Publications, 2021, ⟨10.1177/2051570720974511⟩ (2021) BASE Show details 5 Brand conversation: Linguistic practices on social media in the light of face-work theory ; La conversation de marque : pratiques linguistiques sur les médias sociaux selon la théorie du face-work Andriuzzi, Andria; Michel, Géraldine In: Recherches et applications en Marketing ; https://hal.archives-ouvertes.fr/hal-03021314 ; Recherches et applications en Marketing, 2021, ⟨10.1177/0767370120962610⟩ (2021) BASE Show details 6 #publicitésociétale: quand le numérique devient un outil de sensibilisation Gallo, Elena In: ISSN: 1023-2044 ; Bulletin suisse de Linguistique appliquée ; https://hal.archives-ouvertes.fr/hal-03502387 ; Bulletin suisse de Linguistique appliquée, Neuchâtel : Institut de linguistique de l'Université, 2021 (2021) BASE Show details 7 ЛИНГВИСТИЧЕСКИЕ АСПЕКТЫ РЕПРЕЗЕНТАЦИИ ГЕНДЕРА В ПЕЧАТНОЙ РЕКЛАМЕ ... : LINGUISTIC ASPECTS OF GENDER REPRESENTATION IN PRINT ADVERTISING ... Н.Ф. Крылова; О. Никурадзе. - : Мир науки, культуры, образования, 2021 BASE Show details 8 РУССКОЯЗЫЧНАЯ РЕКЛАМА КАК ЛИНГВОДИДАКТИЧЕСКИЙ МАТЕРИАЛ В ПРЕПОДАВАНИИ РКИ ... : RUSSIAN-LANGUAGE ADVERTISING AS A LINGUO-DIDACTIC MATERIAL IN TEACHING RUSSIAN AS A FOREIGN LANGUAGE ... А.В. Бровина. - : Мир науки, культуры, образования, 2021 BASE Show details 9 НАЦИОНАЛЬНЫЕ СТЕРЕОТИПЫ РУССКОЯЗЫЧНОГО РЕКЛАМНОГО ТЕКСТА ... : NATIONAL STEREOTYPES OF RUSSIAN ADVERTISING TEXTS ... Тао Чжан; Н.Н. Кошкарова. - : Мир науки, культуры, образования, 2021 BASE Show details 10 РОЛЬ РУКОВОДИТЕЛЯ В УПРАВЛЕНИИ ДЕЯТЕЛЬНОСТЬЮ НЕГОСУДАРСТВЕННОЙ СУДЕБНО-ЭКСПЕРТНОЙ ОРГАНИЗАЦИИ ... : THE ROLE OF A HEAD IN THE MANAGEMENT OF NONGOVERNMENTAL FORENSIC ORGANIZATIONS ... Чернявская Мария Станиславовна. - : Вестник Восточно-Сибирского института МВД России, 2021 BASE Show details 11 РЕКЛАМНЫЙ ТЕКСТ КАК СПОСОБ ПСИХОЛОГИЧЕСКОГО ВОЗДЕЙСТВИЯ НА РЕЦИПИЕНТА ... : ADVERTISING TEXT AS A METHOD OF PSYCHOLOGICAL INFLUENCE ON THE RECIPIENT ... Пономарёва, И.В.; Иванова, Е.А.. - : ИП Соколова М.В., 2021 BASE Show details 12 МОТИВАЦИОННЫЕ ОСОБЕННОСТИ РЕКЛАМНОГО ТЕКСТА ... : MOTIVATIONAL FEATURES OF AN ADVERTISING TEXT ... Пономарёва, И.В.; Иванова, Е.А.. - : ИП Соколова М.В., 2021 BASE Show details 13 ОСОБЕННОСТИ СЕРИЙ СОЦИАЛЬНОЙ РЕКЛАМЫ В КИТАЕ ... : FEATURES OF SOCIAL ADVERTISING SERIES IN CHINA ... Грищенко, А.С.; Мамаева, Д.М.. - : ИП Соколова М.В., 2021 BASE Show details 14 ОСОБЕННОСТИ ТРЕЙЛЕРА КАК ЖАНРА РЕКЛАМНОГО ДИСКУРСА ... : FEATURES OF THE TRAILER AS A GENRE OF ADVERTISING DISCOURSE ... Власенко, О.К.; Выхованец, Н.А.. - : ИП Соколова М.В., 2021 BASE Show details 15 Nachhaltigkeitskommunikation auf Instagram : eine Analyse der Instagram-Kanäle von Coop und Migros ... Behrens, Annika. - : ZHAW Zürcher Hochschule für Angewandte Wissenschaften, 2021 BASE Show details 16 ОБРАЗ ЧЕЛОВЕКА В МИРЕ ПРИРОДЫ В ДАЛЬНЕВОСТОЧНОЙ ПРОЗЕ ВТОРОЙ ПОЛОВИНЫ XX ВЕКА ... : THE IMAGE OF A MAN IN THE WORLD OF NATURE IN THE FAR EASTERN PROSE OF THE SECOND HALF OF THE XX CENTURY ... Васильева Татьяна Владимировна. - : Эпоха науки, 2021 BASE Show details 17 ЛИНГВОПРАГМАТИЧЕСКИЕ МАРКЕРЫ РУССКОЯЗЫЧНОГО И НЕМЕЦКОЯЗЫЧНОГО ДИСКУРСА МЕДИЦИНСКОЙ РЕКЛАМЫ ... : LINGUOPRAGMATIC MARKERS OF RUSSIAN AND GERMAN MEDICAL ADVERTISING DISCOURSE ... Е.В. Полянина. - : Иностранные языки в контексте межкультурной коммуникации, 2021 BASE Show details 18 Лингвопрагматические характеристики метафоры в англоязычной рекламе продуктов питания ... : Linguopragmatic Features of Metaphor in English Food Advertisements ... Собянина, В.А.; Маслакова, А.О.. - : Государственное автономное образовательное учреждение высшего образования города Москвы «Московский городской педагогический университет», 2021 BASE Show details 19 Das Modul Werbeslogans. Eine korpusinformierte lexikografische Ressource zum aktuellen Gebrauch von Werbeslogans außerhalb der Domäne Werbung Polajnar, Janja In: Lexikos; Vol. 31 (2021); 119-145 ; 2224-0039 (2021) BASE Show details 20 ЛИНГВИСТИЧЕСКИЕ И ЭКСТРАЛИНГВИСТИЧЕСКИЕ СВОЙСТВА ВИРУСНОЙ РЕКЛАМЫ ... : LINGUISTIC AND EXTRALINGUISTIC PROPERTIES OF VIRAL ADVERTISING ... И.А. Юрина. - : Мир науки, культуры, образования, 2021 BASE Show details Page: 1 2 3

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