| 182 |
The Contextual Meaning of Japanese Setsuzokushi
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 2, Pp 113-121 (2021) (2021)
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| 183 |
The Concept and Use of Aisatsu
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 4, Iss 1, Pp 35-46 (2021) (2021)
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| 184 |
Fungsi Kata Bantu To dalam Cerita Pendek Itazuragitsune Karya Kubo Takashi
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 1, Pp 79-99 (2021) (2021)
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| 185 |
Strategi Pembelajaran Mata Kuliah Pemahaman Wacana Bahasa Jepang (Dokkai) dengan Metode Komprehensif Terintegrasi
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 1, Pp 1-12 (2021) (2021)
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| 186 |
The Philosophy of Wabi-Sabi on Chashitsu Tai-an Myokian Shrine: A John Fiske's Semiotic Analysis
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 2, Pp 157-165 (2021) (2021)
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| 187 |
Style-shifting in Usage Instructions of Food, Beverage, and Pharmaceutical Products in Japanese Language
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 2, Pp 100-112 (2021) (2021)
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| 188 |
Dukungan Masyarakat dalam Melawan Label Negatif pada Tokoh Kuronumo Sawako dalam Film Kimi Ni Todoke Karya Naoto Kumazawa
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 1, Pp 27-47 (2021) (2021)
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| 189 |
Mandarin Language Students Illocutionary Acts in Japanese Language Learning at the University of Sumatera Utara
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In: Journal Polingua: Scientific Journal of Linguistics, Literature and Education, Vol 10, Iss 1, Pp 6-11 (2021) (2021)
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| 190 |
Kajian Hipersemiotika pada Iklan Majalah Non-no Edisi September 2007
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 1, Pp 48-58 (2021) (2021)
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Abstract:
Competition in today's advertising world demands creativity from producers and product marketing teams. One form of creativity is sometimes beyond the limits of consumer reasoning to understand. Although communicative, sometimes an advertisement looks illogical. This excessive element of an advertisement is due to use of signs in hypersemiotics. By using data from Non-no Magazine advertisement published in Japan, the September 2007 edition, the writer looked for the hypersemiotics signs that emerged from each advertisement. Data were analyzed using the referential equivalent method. The sign found are Pseudo Sign, False Sign and Artificial Sign which are used to emphasize the advantage of the product and to attract consumer attention. Keywords: advertisement, sign, hypersemiotics
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Keyword:
Japanese language and literature; PL501-889
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URL: https://doaj.org/article/d69be6e75aae463594dc827b1b3d3fa1
https://doi.org/10.33633/jr.v3i1.4328
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| 191 |
Symbols and Meanings of Kanji with Bushu Onnahen As Representation of Women
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 4, Iss 1, Pp 47-56 (2021) (2021)
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| 192 |
Implementation of Omotenashi in Japanese Ryokan
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 2, Pp 122-132 (2021) (2021)
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| 193 |
Studi Stilistika Gaya Bahasa dalam Cerita Pendek Rashomon Karya Akutagawa Ryunosuke
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 1, Pp 68-78 (2021) (2021)
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| 194 |
On the causative and passive morphology in Japanese and Korean
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In: Open Linguistics, Vol 7, Iss 1, Pp 87-110 (2021) (2021)
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| 195 |
Use of Hedges ~to Omoimasu to Soften Speech and Its Implications for Japanese Politeness Teaching
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 4, Iss 1, Pp 67-79 (2021) (2021)
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| 196 |
Verba Beri-Terima dalam Bahasa Jepang
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 1, Pp 59-67 (2021) (2021)
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| 197 |
Animal Elements on Japanese Kotowaza and the Implementation of Japanese Socio-Cultural Values: A Cognitive Linguistics Point of View
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 2, Pp 141-156 (2021) (2021)
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| 198 |
Marginalization of Women in Higuchi Ichiyou's Nigorie Short Story: A Feminism Studies
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 3, Iss 2, Pp 133-140 (2021) (2021)
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| 199 |
Comparative Analysis of Cultural Elements in the Fairy Tales of “Timun Mas” and “Momotaro”
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 4, Iss 1, Pp 57-66 (2021) (2021)
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| 200 |
The Hidden Meaning in Hamasaki Ayumi's Secret Song Lyrics based on Riffaterre’s Semiotics Analysis
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In: Japanese Research on Linguistics, Literature, and Culture, Vol 4, Iss 1, Pp 16-34 (2021) (2021)
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