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Werbung und Identität im multikulturellen Raum: Der Werbediskurs in Luxemburg; ein kommunikationswissenschaftlicher Beitrag
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In: 18 ; Literalität und Liminalität ; 320 (2022)
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An empirical investigation of entrepreneurs’ communication and gamification strategies in crowdfunding
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E se a marca me responde com emoji?: impacto das características da CMC na perceção e atitudes face à marca
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The impact of facial expressions in consumer purchase decision
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The emotional impact of mixed proficiency levels in the corporate language in multinational teams
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Sustainability of community-based theatre: A case study of Repertory Invercargill
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Turismo sustentável e marketing ambiental em Fernando de Noronha: um estudo de caso exploratório sobre a Pousada do Vale
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Justo, Maria Alice de F. Nascimento. - : Universidade Federal do Rio Grande do Norte, 2021. : Brasil, 2021. : UFRN, 2021. : Comunicação Social - Publicidade e Propaganda, 2021
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Речевые стратегии и тактики в продвижении магазинов эко-товаров в социальных сетях : магистерская диссертация ; Speech strategies and tactics in promoting eco-shops in social networks
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Análisis comparativo de las estrategias de marketing en el sector de la moda. Marcas de lujo vs low cost
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Hôtellerie et Restauration de Luxe - Apprendre, Travailler, Progresser
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In: https://hal.parisnanterre.fr//hal-03028155 ; 2020 (2020)
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Instagram: A Digital Marketplace for Independent Visual Artists
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Abstract:
Instagram is now one of the most important spaces for the sale of art, with major auction houses, art dealers and independent visual artists, using the social media site to successfully promote and sell their works. An article in Vogue magazine, for example, recently referred to Instagram as the “World’s Most Talked-About New Art Dealer”. Using a case study approach, this research will analyse a number of Instagram art marketing accounts to examine how visual artists use Instagram to market their art, with a focus on the techniques and strategies, as well as the linguistic and semiotic resources used to do so. Following this, the study will through a process of reflective practice and the analysis of site data, evaluate whether and how this knowledge can be successfully employed in the development of the researcher’s own Instagram art marketing site and to what effect.
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Keyword:
Art marketing; Instagram; Instagram an online art gallery; Instagram marketing; Visual artist
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URL: http://hdl.handle.net/10292/13254
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River Banks, Rabbit Holes and Railway Children: Charting Series of Children's Classics ...
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Webster, Amy. - : Apollo - University of Cambridge Repository, 2020
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Essays on the use of computational linguistics in marketing ...
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Developing a French version of the Overwork Climate Scale (OWCS): Psychometric properties and relationships with working hard
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Service failure and recovery strategy: the case of a China's time-honored restaurant
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A divulgação da língua gestual portuguesa através de campanha publicitária
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3ECONOMY+ PROJECT HANDBOOK. Study of regional economic, marketing and tourism development in three peripheral european territories: Alto Alentejo, Malta and Melilla
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Understanding the luxury industry's marketing and communications strategies: a case study on the watchmaking industry
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