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ВАЖНОСТЬ СТРЕМЛЕНИЯ К ПРАВИЛЬНОЙ УСТНОЙ РЕЧИ ПРИ ОБУЧЕНИИ ИНОСТРАННОМУ ЯЗЫКУ ... : THE IMPORTANCE OF STRIVING FOR CORRECT ORAL SPEECH IN TEACHING A FOREIGN LANGUAGE ...
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Similarity between person roles in a card sorting experiment ...
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Strategic priorities for the development of sales activities of enterprises ...
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Strategic priorities for the development of sales activities of enterprises ...
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Marketing approach to strategic sales management of enterprises ...
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Abstract:
The subject of the study is the marketing approach to strategic sales management of enterprises. The purpose of the study is to determine the strategic marketing management of sales of enterprises. Research methods. The dialectical method of scientific cognition, the method of analysis and synthesis, the comparative method, the method of generalization of data are used in the work. Results of work. The paper defines the concepts of «marketing management» in general and «strategic marketing sales management.» The four main elements of the model of strategic marketing sales management are considered. Possible market segmentation of market strategies are identified. Conclusions. The conceptual basis of strategic marketing sales management is the integration of strategic and marketing approach to sales management. On the one hand, sales management is based on the tools of strategic management (elements of sales management are formed on the basis of the enterprise’s mission, strategic goals of enterprise, ...
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Keyword:
competitiveness; consumer; efficiency; enterprise; information; innovations; market; marketing; sales; strategies
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URL: https://dx.doi.org/10.5281/zenodo.5909698 https://zenodo.org/record/5909698
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Marketing approach to strategic sales management of enterprises ...
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Quality and Efficiency of Manual Annotation: Data from the Pre-annotation Bias Experiment (part of the PDT-C 2.0 project)
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A Simple Method to Quantify Outward Leakage of Medical Face Masks and Barrier Face Coverings: Implication for the Overall Filtration Efficiency
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In: International Journal of Environmental Research and Public Health; Volume 19; Issue 6; Pages: 3548 (2022)
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MTS-Stega: Linguistic Steganography Based on Multi-Time-Step
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In: Entropy; Volume 24; Issue 5; Pages: 585 (2022)
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Factors Associated with School Effectiveness: Detection of High- and Low-Efficiency Schools through Hierarchical Linear Models
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In: Education Sciences; Volume 12; Issue 1; Pages: 59 (2022)
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An Improved Binomial Distribution-Based Trust Management Algorithm for Remote Patient Monitoring in WBANs
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In: Sustainability; Volume 14; Issue 4; Pages: 2141 (2022)
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Using acoustic distance and acoustic absement to quantify lexical competition
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Efficient marking of argument focus: A trade-off between focus particles and word order in Sinhala
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In: Proceedings of the Linguistic Society of America; Vol 7, No 1 (2022): Proceedings of the Linguistic Society of America; 5223 ; 2473-8689 (2022)
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Community diversity determines the evolution of synthetic bacterial communities under artificial selection
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In: https://hal-agrosup-dijon.archives-ouvertes.fr/hal-03378428 ; 2021 (2021)
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Serial recall order of category fluency words: exploring its neural underpinnings
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Serial Recall Order and Semantic Features of Category Fluency Words to Study Semantic Memory in Normal Ageing
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Communicating artificial neural networks develop efficient color-naming systems
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In: ISSN: 0027-8424 ; EISSN: 1091-6490 ; Proceedings of the National Academy of Sciences of the United States of America ; https://hal.inria.fr/hal-03329084 ; Proceedings of the National Academy of Sciences of the United States of America , National Academy of Sciences, 2021, 118 (12), ⟨10.1073/pnas.2016569118⟩ (2021)
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Функционирование инновационно-консультационной инфраструктуры в АПК ... : The functioning of innovation and consulting infrastructure in the agro-industrial complex ...
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Отдельные элементы мониторинга деятельности федеральных органов исполнительной власти ... : Individual Elements of Monitoring the Activities of Federal Executive Bodies ...
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К ВОПРОСУ О ПРИНЦИПЕ ЦЕЛЕСООБРАЗНОСТИ В РОССИЙСКОМ УГОЛОВНОМ СУДОПРОИЗВОДСТВЕ ... : THE PRINCIPLE OF EXPEDIENCY OF RUSSIAN CRIMINAL PROCEEDINGS ...
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