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Towards a Cleaner Document-Oriented Multilingual Crawled Corpus
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In: https://hal.inria.fr/hal-03536361 ; 2022 (2022)
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The creation of retronyms in the teaching lexicon in the digital age ; La création de rétronymes dans le lexique de l'enseignement à l'heure du numérique
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In: Estudios Románicos; Vol. 31 (2022) ; Études Romanes; Vol. 31 (2022) ; Studi Romanici; V. 31 (2022) ; 1989-614X ; 0210-4911 (2022)
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Sentiment Analysis of Arabic Documents
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In: Natural Language Processing for Global and Local Business ; https://hal.archives-ouvertes.fr/hal-03124729 ; Fatih Pinarbasi; M. Nurdan Taskiran. Natural Language Processing for Global and Local Business, pp.307-331, 2021, 9781799842408. ⟨10.4018/978-1-7998-4240-8.ch013⟩ ; https://www.igi-global.com/ (2021)
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Déclaration XML automatique
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In: ISSN: 2729-465X ; Tekipaki ; https://hal.archives-ouvertes.fr/hal-03523146 ; 2021, https://tekipaki.hypotheses.org/1897 (2021)
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Lire (et modifier) un fichier XML avec Python
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In: ISSN: 2729-465X ; Tekipaki ; https://hal.archives-ouvertes.fr/hal-03523158 ; 2021, https://tekipaki.hypotheses.org/1906 (2021)
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Data and R codes for Exploring diachronic salience of emotion metaphors: A contrastive study of HAPPINESS metaphors in Classical Malay and Indonesian ...
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Showcasing Motorbikes and Sewing Machines: Promotional Language on Husqvarna Websites ...
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Abstract:
How do companies that produce highly diverse merchandise promote their different goods and how do they target them to their consumers? The Husqvarna brand is known for containing several divisions that manufacture a wide range of products from motorbikes to chainsaws and sewing machines. Each of these companies has its own dedicated webpage, which represents an important space for self-promotion and presentation of the characteristics of their products. However, while Husqvarna has been widely studied in terms of marketing and corporate social responsibility, whether the brand’s promotional strategies relative to the diverse products are more or less the same or change accordingly remains to be investigated. The present study sets out to fill this gap by examining how motorbikes and sewing machines are described and promoted on the respective Husqvarna websites by looking at branding, targeting, and promotional language. In order to carry out our analysis, we created two corpora from the official US ... : Iperstoria, No 17 (2021): Cinema, Migration, and the US ...
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Keyword:
promotional discourse; evaluation; appraisal theory; corpus linguistics; web communication
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URL: https://iperstoria.it/article/view/1005 https://dx.doi.org/10.13136/2281-4582/2021.i17.1005
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Text collection for training the BERTić transformer model BERTić-data
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A Reproducible IT-Blog Corpus
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In: Journal of Open Humanities Data; Vol 7 (2021); 17 ; 2059-481X (2021)
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Produire un corpus web format XML en 15 lignes de code
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In: ISSN: 2729-465X ; Tekipaki ; https://hal.archives-ouvertes.fr/hal-03521338 ; 2021, https://tekipaki.hypotheses.org/1758 (2021)
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Déclaration XML automatique
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In: ISSN: 2729-465X ; Tekipaki ; https://hal.archives-ouvertes.fr/hal-03523146 ; 2021, https://tekipaki.hypotheses.org/1897 (2021)
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Lire (et modifier) un fichier XML avec Python
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In: ISSN: 2729-465X ; Tekipaki ; https://hal.archives-ouvertes.fr/hal-03523158 ; 2021, https://tekipaki.hypotheses.org/1906 (2021)
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Navigation web automatique avec Python
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In: ISSN: 2729-465X ; Tekipaki ; https://hal.archives-ouvertes.fr/hal-03521321 ; 2021, https://tekipaki.hypotheses.org/1475 (2021)
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AAA4LLL - Acquisition, Annotation, Augmentation for Lively Language Learning ...
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