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1	Exploring the Effects of Linguistic Elements of Social Media Corporate Apologies on Consumer Responses
	Johnston, Laurel
	In: Association of Marketing Theory and Practice Proceedings 2022 (2022)
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2	Brand conversation: Linguistic practices on social media in the light of face-work theory
	Andriuzzi, Andria; Michel, Géraldine
	In: ISSN: 2051-5707 ; Recherche et Applications en Marketing (English Edition) ; https://hal.archives-ouvertes.fr/hal-03049134 ; Recherche et Applications en Marketing (English Edition), SAGE Publications, 2021, ⟨10.1177/2051570720974511⟩ (2021)
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3	Brand conversation: Linguistic practices on social media in the light of face-work theory ; La conversation de marque : pratiques linguistiques sur les médias sociaux selon la théorie du face-work
	Andriuzzi, Andria; Michel, Géraldine
	In: Recherches et applications en Marketing ; https://hal.archives-ouvertes.fr/hal-03021314 ; Recherches et applications en Marketing, 2021, ⟨10.1177/0767370120962610⟩ (2021)
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4	PLT ...
	Stepaniuk, Krzysztof. - : Mendeley, 2021
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5	PLT ...
	Stepaniuk, Krzysztof. - : Mendeley, 2021
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6	PLT ...
	Stepaniuk, Krzysztof. - : Mendeley, 2021
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7	Synthetic Video Disclosure in International Marketing: The Roles of Source Credibility And Social Cynicism
	Powers, Greig
	In: Dissertations from the Executive Doctorate in Business Administration Program (2021)
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8	Tourism-related Climate Change Perspectives: Social Media Conversations about Canada’s Rocky Mountain National Parks
	Mirzaalian, Farshid; Halpenny, Elizabeth
	In: TTRA Canada 2021 Conference (2021)
	Abstract: This study employed quantitative social media big data analysis in conjunction with qualitative analysis of postings to better comprehend online lay discourse of climatic change issues in a nature-based tourism destination, Jasper National Park, Canada. Such mixed methodological approaches to big data enable tourism researchers to not only study unstructured social media big data for future-proofing purposes but to address some methodological concerns often raised about solely using corpus linguistic or thematic analyzes. This study unearthed divergent themes regarding tourists’ perceptions of climate change upon visiting JNP, with the most significant discourses on climate grief, education and interpretation, pro- environmental behaviors, and last-chance tourism. It was also observed that despite scientific links between increasingly intense and extended wildfire seasons and climate change, visitors failed to connect wildfire’s negative impacts on visitors’ experiences in Canada’s Rocky Mountain national parks with climate change.
	Keyword: Climate; Climate change communication; Communication Technology and New Media; corpus linguistic; Discourse and Text Linguistics; Environmental Education; Environmental Studies; Management Sciences and Quantitative Methods; Marketing; nature-based tourism; Parks and Tourism Administration; Recreation; Recreation Business; social media; thematic analysis; Tourism; Tourism and Travel
	URL: https://scholarworks.umass.edu/cgi/viewcontent.cgi?article=1005&context=ttracanada_2021_conference https://scholarworks.umass.edu/ttracanada_2021_conference/17
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9	A Comparison of Social Media Engagement Tactics Utilized by the Washington Nationals Twitter Account
	Caskey, Taylor C.. - : Virginia Tech, 2021
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10	Análisis comparativo de las estrategias de marketing en el sector de la moda. Marcas de lujo vs low cost
	Pascual Salcedo, Marta. - : Universitat Politècnica de València, 2021
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11	A problematised critical approach ... : Constructions of metrosexualities in the UK and Malaysia ...
	Cheong, Huey Fen. - : Lancaster University, 2020
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12	The Impact of Pronoun Choices on Consumer Engagement Actions: Exploring Top Global Brands' Social Media Communications
	Labrecque, Lauren I; Swani, Kunal; Stephen, Andrew T
	In: Marketing Faculty Publications (2020)
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13	Nationalism in business discourses
	Cramer, Rahel. - : Sydney, Australia : Macquarie University, 2019
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14	How Low-Income Mothers Select and Adapt Recipes and Implications for Promoting Healthy Recipes Online
	Lauren N. Tobey; Christine Mouzong; Joyce Senior Angulo...
	In: Nutrients ; Volume 11 ; Issue 2 (2019)
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15	Modelling fashion microblogs to increase the influence of social media marketing in Ireland and China
	Shen, Zheng. - : University College Cork, 2019
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16	A critical investigation of Bell Let’s Talk
	Vido, Jasmine
	In: Major Papers (2019)
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17	Leveraging a luxury fashion brand through social media
	Romão, Maria Teresa; Moro, Sérgio; Rita, Paulo. - : Amsterdam: Elsevier, 2019
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18	How to Maximize Your Small Business's Impact on Social Media
	Arnaud, Brianna J
	In: University of New Orleans Theses and Dissertations (2018)
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19	Reading Between the Lines: Three Investigations of User Generated Content Using Text Analytics ...
	Unkn Unknown. - : Temple University. Libraries, 2017
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20	Evaluation of statistical text normalisation techniques for Twitter
	Sosamphan, P.; Liesaputra, Veronica; Yongchareon, Dr. Sira. - : IC3K, 2017
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