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Social Inclusion and Multilingualism: Linguistic Justice and Language Policy
In: Social Inclusion ; 9 ; 1 ; 1-4 ; Social Inclusion and Multilingualism: The Impact of Linguistic Justice, Economy of Language and Language Policy (2022)
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2
Framing right-wing populist satire: the case-study of Ghisberto's cartoons in Italy
In: Punctum: International Journal of Semiotics ; 6 ; 2 ; 29-55 ; Semiotics of Political Communication (2022)
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3
Issue Spatiality: A Conceptual Framework for the Role of Space in Public Discourses
In: Media and Communication ; 9 ; 3 ; 5-15 ; Spaces, Places, and Geographies of Public Spheres (2022)
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4
Communication and Feminist New Materialism: Methodologies to understand the continuum between matter and discourse
In: FZG - Freiburger Zeitschrift für GeschlechterStudien ; 24 ; 1 ; 55-70 ; Der Ort des Politischen in den Critical Feminist Materialisms (2022)
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5
Invective Gaze - Das digitale Bild und die Kultur der Beschämung
In: 99 ; Edition Medienwissenschaft ; 206 (2022)
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6
What Constitutes a Local Public Sphere? Building a Monitoring Framework for Comparative Analysis
In: Media and Communication ; 9 ; 3 ; 85-96 ; Spaces, Places, and Geographies of Public Spheres (2022)
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7
The Engagement Imperative: Experiences of Communication Practitioners' Brand Work in the Music Industry
In: Media and Communication ; 10 ; 1 ; 66-76 ; New Forms of Media Work and Its Organizational and Institutional Conditions (2022)
Abstract: Due to societal trends, such as digitalisation, platformisation, and active and co-creative audiences, new organisational practices have surfaced. This study examines how communication practitioners experience their changing work in a new communication environment in which participatory cultural norms are becoming standard in strategic communication. I argue that the requirements to produce audience engagement affect the communication work and the communication workers. This study uses the popular music industry as a case, and is based on interviews with communication practitioners as well as on the qualitative text analysis of reports and newsletters from the music marketing firm Music Ally to the music industry. The study shows that communication practitioners within the industry experience a duty to create audience engagement - an engagement imperative. Although the practitioners are highly skilled in digital communication and social media, they often see the development of digital promotional culture as a challenge and express a lack of a deeper understanding of engagement. This study highlights implications for their professional roles, competences, and identities as well as ethical implications regarding the exploitation of audiences in communication work.
Keyword: andere Medien; Anthropologie; audience engagement; communication management; communication practitioner; engagement imperative; ethics; journalism; Journalismus,Verlagswesen; Kommunikationssoziologie; media work; music industry; News media; Other Media; participatory culture; publishing; Publizistische Medien; Sociolinguistics; Sociology & anthropology; Sociology of Communication; Sociology of Language; Soziolinguistik; Soziologie; Sprachsoziologie; strategic communication
URL: https://doi.org/10.17645/mac.v10i1.4448
https://www.cogitatiopress.com/mediaandcommunication/article/view/4448
https://www.ssoar.info/ssoar/handle/document/78302
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8
Two Linguas Francas? Social Inclusion through English and Esperanto
In: Social Inclusion ; 9 ; 1 ; 75-84 ; Social Inclusion and Multilingualism: The Impact of Linguistic Justice, Economy of Language and Language Policy (2022)
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9
Gegen die Öffentlichkeit: Alternative Nachrichtenmedien im deutschsprachigen Raum
Schwaiger, Lisa. - : transcript Verlag, 2022. : DEU, 2022. : Bielefeld, 2022
In: 46 ; Digitale Gesellschaft ; 327 (2022)
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10
Transit Zones, Locales, and Locations: How Digital Annotations Affect Communication in Public Places
In: Media and Communication ; 9 ; 3 ; 39-49 ; Spaces, Places, and Geographies of Public Spheres (2022)
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11
Relational Communication Spaces: Infrastructures and Discursive Practices
In: Media and Communication ; 9 ; 3 ; 28-39 ; Spaces, Places, and Geographies of Public Spheres (2022)
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12
Constructive Aggression? Multiple Roles of Aggressive Content in Political Discourse on Russian YouTube
In: Media and Communication ; 9 ; 1 ; 181-194 ; Dark Participation in Online Communication: The World of the Wicked Web (2022)
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13
Spaces, Places, and Geographies of Public Spheres: Exploring Dimensions of the Spatial Turn
In: Media and Communication ; 9 ; 3 ; 1-4 ; Spaces, Places, and Geographies of Public Spheres (2022)
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14
Multilingualism and Social Inclusion in Scotland: Language Options and Ligatures of the "1+2 Language Approach"
In: Social Inclusion ; 9 ; 1 ; 14-23 ; Social Inclusion and Multilingualism: The Impact of Linguistic Justice, Economy of Language and Language Policy (2022)
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15
The Role of Media and Communication in Reducing Uncertainty During the Syria War
In: Media and Communication ; 9 ; 4 ; 297-308 ; Ten Years after the Arab Uprisings: Beyond Media and Liberation (2022)
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16
Structures of the Public Sphere: Contested Spaces as Assembled Interfaces
In: Media and Communication ; 9 ; 3 ; 16-27 ; Spaces, Places, and Geographies of Public Spheres (2022)
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17
Constitución y exclusión: performatividad y espacio público en Hannah Arendt y Frantz Fanon
In: Revista Mexicana de Ciencias Políticas y Sociales ; 66 ; 241 ; 45-66 (2021)
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18
Les religions abrahamites dans le discours du Front National dans le contexte d'extrêmes droites populistes européennes
In: Political Discourses at the Extremes: Expressions of Populism in Romance Speaking Countries ; 4 ; Stockholm Studies in Romance Languages ; 53-81 (2021)
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19
Visualizing digital discourse (review)
In: TATuP - Zeitschrift für Technikfolgenabschätzung in Theorie und Praxis / Journal for Technology Assessment in Theory and Practice ; 29 ; 3 ; 78-79 ; Thurlow, Crispin ; Dürscheid, Christa ; Diémoz, Federica ; 2020 ; Visualizing digital discourse: Interactional, institutional and ideological perspectives ; Language and social life, Vol. 21 ; Berlin ; De Gruyter Mouton ; 978-1-5015-1874-4 (2021)
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20
Gendergerechte Sprache im DaZ/DaF-Unterricht: Bewertung und Vermittlung durch DaZ/DaF-Lehrkräfte
Stark, Katharina Sophie. - : DEU, 2021. : Augsburg, 2021
In: 103 (2021)
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