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On the Factors of Successful e-Commerce Platform Design during and after COVID-19 Pandemic Using Extended Fuzzy AHP Method
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In: Axioms; Volume 11; Issue 3; Pages: 105 (2022)
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Food shortages, stockpiling and panic buying ahead of Brexit as reported by the British media : a mixed methods content analysis
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Joseph B. Kruskal, Jr., 1956, On the Shortest Spanning Subtree of a Graph and the Traveling Salesman Problem. Version bilingue et commentée
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In: https://hal.archives-ouvertes.fr/hal-03163666 ; 2021 (2021)
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E.W. Dijkstra, 1959, A Note on Two Problems in Connexion with Graphs. Numerische Mathematik 1, p. 269271 Version bilingue et commentée
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In: https://hal.archives-ouvertes.fr/hal-03171590 ; 2021 (2021)
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Anglizismen in Stellenanzeigen: eine empirische Analyse zur Wirkung von Anglizismen auf die Attraktivität von Stellenanzeigen deutscher Startups ...
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Изучение бизнес-цивилизации на русском языке в польской филологической аудитории ... : Teaching Business Civilization in Russian to Polish Students Specializing in Linguistics ...
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Домбровский, Т.С.. - : Государственное автономное образовательное учреждение высшего образования города Москвы «Московский городской педагогический университет», 2021
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Social media users’ crisis response: A lexical exploration of social media content in an international sport crisis
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In: Research outputs 2014 to 2021 (2021)
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Abstract:
The topic of crisis communication and brand reputation management has attracted substantial academic attention, however minimal critique has been directed to the online response of social media users, through user-generated crisis-related communication. Drawing on crisis communication theory, we examine online sentiment of the social media public regarding the 2018 Cricket Australia ball tampering crisis over a 12-month period. It was found that sentiment towards the brand of Cricket Australia, shifted dramatically over this time. Social media users’ response progressed through four predominant stages: (1) framing and identity development; (2) sense making; (3) accountability; and, (4) vigilant rebuilding. These stages are depicted in the Social Media Users’ Crisis Response (SMUCR) framework presented in this paper. For brands involved in crisis situations, public response and social media user-generated content should be considered when formulating their communication and recovery strategies.
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Keyword:
Advertising and Promotion Management; brand management; Communication; crisis communication; E-Commerce; reputation management; social media
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URL: https://ro.ecu.edu.au/ecuworkspost2013/10291 https://doi.org/10.1016/j.pubrev.2021.102057
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Ferramentas de gestão linguística na internacionalização do negócio eletrónico
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I Wish I Would Have Loved This One, But I Didn't -- A Multilingual Dataset for Counterfactual Detection in Product Review ...
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Outsourcing Reverse Logistics for E-Commerce Retailers: A Two-Stage Fuzzy Optimization Approach
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In: Axioms; Volume 10; Issue 1; Pages: 34 (2021)
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African migrants plight in India: Afrophobia impedes India's race for Africa's resources and markets
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In: 20 (2021)
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Le sort des migrants africains en Inde: L'Afrophobie entrave la course de l'Inde aux ressources et aux marchés de l'Afrique
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In: 22 (2021)
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Sustainability of community-based theatre: A case study of Repertory Invercargill
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La traducción institucional y la negociación de acuerdos internacionales: cuestiones terminológicas significativas en el marco de las negociaciones sobre comercio electrónico de la OMC
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A Novel Form of Product Placement? The Use of Fashion Brand Names in British Chick Lit
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Understanding the factors that influence the IFRS adoption and translation from a Strong Structuration Theory perspective
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Advertising, earnings prediction and market value : an analysis of persistent UK advertisers
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Le texte bigraphe d’Ougarit RS 94.2276 : fonction de l’écriture logo-syllabique
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