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Epistemic Evidence in Strategic-Persuasive Communication: On the Effects of Investing in the Truthfulness of NGOs’ Strategic Crisis and Conflict Communications
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In: International Journal of Communication; Vol 15 (2021); 19 ; 1932-8036 (2021)
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Abstract:
Against the backdrop of declining confidence in epistemological instances like journalism or science, this study investigates the effects of evidence in strategic-persuasive communication. Using the example of NGO communication on six violent conflicts, it aims to unravel (RQ1) how evidence-based the strategic-persuasive communication efforts by different NGOs are and (RQ2) whether there is a relationship between NGOs’ reliance on evidence and their media visibility. The study uses an automated multilingual content analysis of 11,815 press releases by 54 different NGOs and 109,468 news items from 9 international news organizations. Overall, results indicate that more than 50% of NGOs’ press releases make use of some form of evidence, while there are significant differences across conflicts and between types of NGOs. Moreover, results show that, in general, relying on evidence-based communication significantly increases an NGO’s media visibility, while conflict context and organizational characteristics are relevant conditional factors.
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Keyword:
conflict communication; evidence-based communication; media visibility; NGOs; strategic communication
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URL: https://ijoc.org/index.php/ijoc/article/view/16172
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Análisis del discurso solidario de las ONG españolas sobre el coronavirus en Twitter
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In: Tonos Digital; NÚMERO 41- JULIO 2021 (2021)
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Shifting Sands
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In: Teanga: The Journal of the Irish Association for Applied Linguistics , Vol 12 (2021) (2021)
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The language of international cooperation. Discursive practices of Spanish development NGOs. ; La langue de la coopération internationale. Pratiques discursives des ONG espagnoles de développement.
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In: https://tel.archives-ouvertes.fr/tel-03167429 ; Linguistique. Université de Perpignan, 2020. Français. ⟨NNT : 2020PERP0032⟩ (2020)
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The language of international cooperation. Discursive practices of Spanish development NGOs. ; La langue de la coopération internationale. Pratiques discursives des ONG espagnoles de développement.
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In: https://tel.archives-ouvertes.fr/tel-03573777 ; Linguistique. Université de Perpignan, 2020. Français. ⟨NNT : 2020PERP0032⟩ (2020)
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Training citizen translators: Red Cross translation needs and the delivery of a bespoke training on the fundamentals of translation
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In: Federici, Federico M. and Cadwell, Patrick orcid:0000-0002-2371-4378 (2018) Training citizen translators: Red Cross translation needs and the delivery of a bespoke training on the fundamentals of translation. Translation Spaces, 7 (1). pp. 23-43. ISSN 2211-372X (2018)
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The journey of Arabic human rights testimonies, from witnesses to audiences via Amnesty International
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Contact zones of the aid chain
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In: ISSN: 2211-372X ; Translation Spaces, Vol. 7, No 1 (2018) pp. 44-64 (2018)
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The translation challenges of INGOs: professional and non-professional translation at Amnesty International
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In: Tesseur, Wine orcid:0000-0003-4882-3623 (2017) The translation challenges of INGOs: professional and non-professional translation at Amnesty International. Translation Spaces, 6 (2). pp. 209-229. ISSN 2211-3711 (2017)
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Citizenship Education in a Fragile State: NGO Programs for Democratic Development and Youth Participation in Haiti
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In: Comparative and International Education / Éducation Comparée et Internationale (2017)
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Yiddish Returns: Language, Intergenerational Gifts, and Jewish Devotion.
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Los jóvenes andaluces y la solidaridad : una perspectiva integradora de actitud y práctica
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Instructor interview for Place-Based WAC/WID writing instruction in a sophomore honors seminar, clip 5 of 10
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Institutional multilingualism in NGOs: Amnesty International's strategic understanding of multilingualism
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In: Tesseur, Wine orcid:0000-0003-4882-3623 (2014) Institutional multilingualism in NGOs: Amnesty International's strategic understanding of multilingualism. Meta, 59 (3). pp. 557-577. ISSN 0026-0452 (2014)
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Institutional Multilingualism in NGOs: Amnesty International’s Strategic Understanding of Multilingualism
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Tesseur, Wine. - : Les Presses de l’Université de Montréal, 2014. : Érudit, 2014
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Introducing culture and critical thinking in the classroom: Analysing multimodal texts from NGOs in a Masters course
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Negotiating Activism: Women of Colour Crafting Antiracist Feminist Organizational Change
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A Methodology for Mapping Meanings in Text-Based Sustainability Communication
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In: Sustainability ; Volume 5 ; Issue 6 ; Pages 2457-2479 (2013)
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