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Komunikacja nauczyciela z uczniami w kontekście literatury pięknej: refleksje studentki II roku pedagogiki
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In: Society Register ; 1 ; 209-224 (2019)
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La teoría de los actos de habla y su relevancia sociológica
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In: Revista Mexicana de Ciencias Políticas y Sociales ; 64 ; 235 ; 165-188 (2019)
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The Spatial Dimension of Insurgent-Civilian Relations: Routinised Insurgent Space
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In: 44 ; PRIF Working Papers ; 35 (2019)
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Publicly-researchable accessibility information: problems, prospects and recommendations for inclusion
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In: Social Inclusion ; 7 ; 1 ; 164-172 ; People with disabilities: the overlooked consumers (2019)
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Issues of ideology in English language education worldwide: an overview
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In: Pedagogy, Culture & Society ; 26 ; 1 ; 19-33 (2019)
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Rettungsinsel im Informationsmeer: vom (neuen) Wert der Mündlichkeit
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In: Erwachsenenbildung : Vierteljahresschrift für Theorie und Praxis ; 56 ; 4 ; 219-220 ; Vernetzung (2019)
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Ethnografisches Protokollieren: Erkenntnisabsichten und sprachlich-stilistische Gestaltungsprinzipien
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In: Forum Qualitative Sozialforschung / Forum: Qualitative Social Research ; 20 ; 1 ; 28 (2019)
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Running as a woman (or man): a review of research on political communicators and gender stereotypes
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In: Review of Communication Research ; 7 ; 109-138 (2019)
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Zwischen den Stühlen der Konversationsanalyse und der Ethnomethodologie: Jürgen Streeck im Gespräch mit Hannes Krämer & René Salomon
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In: Forum Qualitative Sozialforschung / Forum: Qualitative Social Research ; 20 ; 2 ; 23 ; Harold Garfinkel's "Studies in ethnomethodology": an interview issue (2019)
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The Münchausen Effect and the post-truth era advertising messages: critical analysis on fallacious and enthymematic advertising slogan argumentation
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In: ESSACHESS - Journal for Communication Studies ; 11 ; 2 ; 51-66 ; Critical thinking - inside out: public discourse and everyday life (2019)
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Abstract:
Humans have always been prone to adorning the truth and to producing twisted fallacious arguments in order to sketch a truth (i.e., their own truth) that best suited their interest at a certain time, within certain circumstances. Even more, the communication climate of nowadays has moved from face-to-face communication - that offered a limited kit of means to mold the truth - towards the emerging technology mediated virtual communication that enhances the dressing up and the re-shaping of truth to make the message more appealing to its target public to such an extent that truth loses its substance and may turn into its opposite. Advertising messaging exhibits some contradictory characteristics that are involved in producing what we call and aim at coining here as the Műnchausen Effect. Our research findings have shown that all of the 100 taglines on bestslogans.com relied on enthymematic argumentation and where erroneous in terms of content, all as non sequitur fallacies. However, due to the ambiguity brought about by their elliptical structure (as all of them lacked the conclusion and at least one of the premises), these implicit arguments have proved hard to analyze with regard to the specific kind of fallacies that could hide beyond the missing premise(s), as one could imagine any kind of missing premise(s), where there is an elliptical structure of argumentation. This difficulty that is encountered leaves room to another kind of approach to research in communication, the quantum approach that in critical thinking may have to do with informal logic, and that takes into account creativity and the Umberto Eco idea of opera aperta. We may dwell on such an approach in a further study.
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Keyword:
10200; 10600; 10800; 30100; Advertising; Anthropologie; argumentation; communication psychology; journalism; Journalismus,Verlagswesen; Kommunikationspsychologie; Kommunikationssoziologie; language usage; Münchausen effect; advertising slogans; enthymemes; fallacies; post-truth era; News media; Öffentlichkeitsarbeit; Public Relations; publishing; Publizistische Medien; Sociolinguistics; Sociology & anthropology; Sociology of Communication; Sociology of Language; Soziolinguistik; Soziologie; Sprachgebrauch; Sprachsoziologie; truth; Wahrheit; Werbung
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URL: https://www.ssoar.info/ssoar/handle/document/61469 http://nbn-resolving.org/urn:nbn:de:0168-ssoar-61469-0
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Rezension: Olga V. Artamonova: "Ausländersein" an der Hauptschule - Interaktionale Verhandlungen von Zugehörigkeit im Unterricht
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In: Zeitschrift für Qualitative Forschung ; 20 ; 1 ; 214-217 ; Artamonova, Olga V. ; 2016 ; "Ausländersein" an der Hauptschule: Interaktionale Verhandlungen von Zugehörigkeit im Unterricht ; Bielefeld ; transcript Verlag ; 978-3-8376-3461-7 (2019)
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72 |
Beyond Filter Bubbles and Echo Chambers: The Integrative Potential of the Internet
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In: 5 ; Digital Communication Research ; 246 (2019)
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"If It's on the Internet It Must Be Right": an Interview With Myanmar ICT for Development Organisation on the Use of the Internet and Social Media in Myanmar
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In: ASEAS - Austrian Journal of South-East Asian Studies ; 9 ; 2 ; 301-310 ; New Media (2019)
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Transnational education, language and identity: a case from Mexico
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In: Society Register ; 2 ; 63-84 (2019)
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Review: Dhaouadi, Mahmoud: The trapped Tunisian society's in cultural alienation: language handicap and troubled identity [in arabic]
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In: Society Register ; 2 ; 167-170 ; Dhaouadi, Mahmoud ; 2018 ; The trapped Tunisian society's in cultural alienation: language handicap and troubled identity [in arabic] ; Tunis ; El Atrash Publisher ; 978-9938-20-084-3 (2019)
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'Below English Line': an ethnographic exploration of class and the English language in post-liberalization India
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In: Modern Asian Studies ; 52 ; 2 ; 576-608 (2019)
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Language and Identity: A Critique
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In: Journal of Narrative and Language Studies - NALANS ; 6 ; 11 ; 217-226 (2019)
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Macht und Geschichte der Wörter: Dolf Sternbergers "Wörterbuch des Unmenschen" als sprachkritisches Dokument der frühen Bundesrepublik
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In: Zeithistorische Forschungen / Studies in Contemporary History ; 8 ; 1 ; 156-160 ; Sternberger, Dolf ; Storz, Gerhard ; Süskind, W. E. ; 1957 ; Aus dem Wörterbuch des Unmenschen ; Hamburg ; Claassen ; Offenes Heft (2019)
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Hidden stories in monologues
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In: Forum Qualitative Sozialforschung / Forum: Qualitative Social Research ; 20 ; 1 ; 21 (2019)
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How stereotypes are shared through language: a review and introduction of the aocial categories and stereotypes communication (SCSC) framework
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In: Review of Communication Research ; 7 ; 1-37 (2019)
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