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1
Pursuing the meaning of meaning in the commercial world : an international review of marketing and consumer research founded on semiotics
In: Semiotica. - Berlin ; Boston : De Gruyter Mouton 152 (2004) 1-4, 1-74
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2
Lo sguardo sociosemiotico : comunicazione, marche, media, pubblicità
Myers, Greg (Mitarb.); Defrance, Alyette (Mitarb.); Landowski, Eric (Mitarb.). - Milano : F. Angeli, 2003
BLLDB
UB Frankfurt Linguistik
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3
Advertising, temporality, and writing
Agra, Lucio (Mitarb.); Araújo Duarte Valente, Heloísa de (Mitarb.); Briggs, Adam (Mitarb.)...
In: Semiotics around the world ; 2. - Berlin [u.a.] : Mouton de Gruyter (1997), 1189-1266
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