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All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year Sort by creator [A → Z]' creator [Z → A]' publishing year ↑ (asc)' publishing year ↓ (desc)' title [A → Z]' title [Z → A]' Simple Search Page: 1 2 Hits 1 – 20 of 28 1 The Power of Profanity: The Meaning and Impact of Swear Words in Word of Mouth ... Lafreniere, Katherine C.; Moore, Sarah G.; Fisher, Robert J.. - : SAGE Journals, 2022 BASE Show details 2 The Power of Profanity: The Meaning and Impact of Swear Words in Word of Mouth ... Lafreniere, Katherine C.; Moore, Sarah G.; Fisher, Robert J.. - : SAGE Journals, 2022 BASE Show details 3 How Life-Role Transitions Shape Consumer Responses to Brand Extensions ... Su, Lei; Alokparna Sonia Basu Monga; Yuwei Jiang. - : SAGE Journals, 2021 BASE Show details 4 How Life-Role Transitions Shape Consumer Responses to Brand Extensions ... Su, Lei; Alokparna Sonia Basu Monga; Yuwei Jiang. - : SAGE Journals, 2021 BASE Show details 5 Do Marketers Matter for Entrepreneurs? Evidence from a Field Experiment in Uganda ... Anderson, Stephen J.; Chintagunta, Pradeep; Germann, Frank. - : SAGE Journals, 2021 BASE Show details 6 Do Marketers Matter for Entrepreneurs? Evidence from a Field Experiment in Uganda ... Anderson, Stephen J.; Chintagunta, Pradeep; Germann, Frank. - : SAGE Journals, 2021 BASE Show details 7 Is Nestlé a Lady? The Feminine Brand Name Advantage ... Pogacar, Ruth; Angle, Justin; Lowrey, Tina M.. - : SAGE Journals, 2021 BASE Show details 8 Is Nestlé a Lady? The Feminine Brand Name Advantage ... Pogacar, Ruth; Angle, Justin; Lowrey, Tina M.. - : SAGE Journals, 2021 BASE Show details 9 Responsive and Responsible: Customizing Management Responses to Online Traveler Reviews ... Xiaowei Zhang; Yang, Yang; Shuchen Qiao. - : SAGE Journals, 2020 BASE Show details 10 The Enhancing Versus Backfiring Effects of Positive Emotion in Consumer Reviews ... Rocklage, Matthew D.; Fazio, Russell H.. - : SAGE Journals, 2020 BASE Show details 11 The Enhancing Versus Backfiring Effects of Positive Emotion in Consumer Reviews ... Rocklage, Matthew D.; Fazio, Russell H.. - : SAGE Journals, 2020 BASE Show details 12 Responsive and Responsible: Customizing Management Responses to Online Traveler Reviews ... Xiaowei Zhang; Yang, Yang; Shuchen Qiao. - : SAGE Journals, 2020 BASE Show details 13 The Score Is Not the Music: Integrating Experience and Practice Perspectives on Value Co-Creation in Collective Consumption Contexts ... Kelleher, Carol; Wilson, Hugh N.; Macdonald, Emma K.. - : SAGE Journals, 2019 BASE Show details 14 The Score Is Not the Music: Integrating Experience and Practice Perspectives on Value Co-Creation in Collective Consumption Contexts ... Kelleher, Carol; Wilson, Hugh N.; Macdonald, Emma K.. - : SAGE Journals, 2019 BASE Show details 15 The Score Is Not the Music: Integrating Experience and Practice Perspectives on Value Co-Creation in Collective Consumption Contexts ... Kelleher, Carol; Wilson, Hugh N.; Macdonald, Emma K.. - : Figshare, 2019 BASE Show details 16 The Score Is Not the Music: Integrating Experience and Practice Perspectives on Value Co-Creation in Collective Consumption Contexts ... Kelleher, Carol; Wilson, Hugh N.; Macdonald, Emma K.. - : SAGE Journals, 2019 BASE Show details 17 Mapping Time: How the Spatial Representation of Time Influences Intertemporal Choices ... Marisabel Romero; Craig, Adam W.; Kumar, Anand. - : Figshare, 2019 BASE Show details 18 Selectively Emotional: How Smartphone Use Changes User-Generated Content ... Shiri Melumad; J. Jeffrey Inman; Pham, Michel Tuan. - : Figshare, 2019 BASE Show details 19 Selectively Emotional: How Smartphone Use Changes User-Generated Content ... Shiri Melumad; J. Jeffrey Inman; Pham, Michel Tuan. - : Figshare, 2019 BASE Show details 20 Detecting, Preventing, and Mitigating Online Firestorms in Brand Communities ... Herhausen, Dennis; Ludwig, Stephan; Dhruv Grewal. - : Figshare, 2019 BASE Show details Page: 1 2

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