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1
Tourismuskommunikation : im Spannungsfeld von Sprach- und Kulturkontakt ; mit Beiträgen aus der Germanistik, Romanistik und Anglistik
Höhmann, Doris (Hrsg.); Spissu, Maria Vittoria. - Frankfurt am Main : Lang-Ed., 2014
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UB Frankfurt Linguistik
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2
Translation or adaptation: pragmatic equivalences in intercultural marketing texts
In: Journal of linguistics and language teaching. - Saarbrücken : HTW des Saarlandes, Fak. für Wirtschaftswiss., Lehrstuhl für Angewandte Sprachen 2 (2011) 2, 287-298
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OLC Linguistik
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3
Cultural heritage and translation: rethinking website information of palaces
In: Journal of language & translation. - Seoul 11 (2010) 1, 73-90
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4
Differences in the transference of humor and personification in advertisement translation
In: Journal of language & translation. - Seoul 11 (2010) 2, 47-69
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5
Advertising slogans - translation strategies of speech figures from English into Polish
In: Diskurs und Terminologie beim Fachübersetzen und Dolmetschen. - Frankfurt am Main [u.a.] : Lang (2010), 169-184
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6
Info-promotional material discourse and its translation: the case of the Asturian tourist board texts
In: Across languages and cultures. - Budapest : Akad. Kiadó 10 (2009) 1, 21-47
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OLC Linguistik
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7
Tourist guidebooks and the image of Sicily in translation
In: Perspectives. - Abingdon : Routledge, Taylor & Francis Group 17 (2009) 2, 109-119
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8
A cross-cultural study of the translation and adaptation of advertisements for beauty products
In: Perspectives. - Abingdon : Routledge, Taylor & Francis Group 17 (2009) 2, 121-136
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9
Italians doing it on the web: translating and selling Italianess
In: VIAL. - Vigo : Servicio de Publ. da Univ. 6 (2009), 33-49
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10
Réflexion-compte rendu pour un dictionnaire technique français-anglais : la publicité de A à Z de Claude Cosette
In: Voix et voies de la lexiculture en lexicographie. - Paris : Didier Erudition Klincksieck (2009), 249-254
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11
The goal of advertisement translation: with reference to C-E/E-C advertisements
In: Journal of language & translation. - Seoul 10 (2009) 2, 7-33
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12
"Corporate Governance" w polskiej, europejskiej i angielskiej spółce handlowej: porównanie systemów prawnych i kwestii terminologicznych w przekładzie polsko-angielskim "Kodeksu Spółek Handlowych"
In: Linguistica Bidgostiana. - Warszawa : BEL Studio 5 (2008), 37-48
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OLC Linguistik
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13
'Rewriting' in advertisement translation - analysis from the perspective of presupposition
In: Perspectives. - Abingdon : Routledge, Taylor & Francis Group 16 (2008) 1-2, 21-38
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14
Sticky captions: genre-internal variation in print-based ad translating
In: Meta. - Montréal : Les Presses de l'Univ. 53 (2008) 3, 471-489
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OLC Linguistik
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15
Advertising: a case for intersemiotic translation
In: Meta. - Montréal : Les Presses de l'Univ. 53 (2008) 1, 62-75
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OLC Linguistik
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16
"We want you to love our product" - an English-German translation analysis of consumer oriented language on drink packaging texts
In: Anspruchsgruppenorientierte Kommunikation. - Wiesbaden : VS Verlag für Sozialwissenschaften (2008), 67-84
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17
Coherence in translated television commercials
In: European journal of English studies. - London [u.a.] : Routledge : Taylor & Francis Group 12 (2008) 2, 133-148
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18
Learning creative writing by translating witty ads
In: The interpreter and translator trainer. - Manchester [u.a.] : St. Jerome Publ. 1 (2007) 2, 197-222
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19
Internationalization vs. localization: the translation of videogame advertising
In: Meta. - Montréal : Les Presses de l'Univ. 52 (2007) 2, 260-275
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OLC Linguistik
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20
On translating Chinese prose presentations
In: Perspectives. - Abingdon : Routledge, Taylor & Francis Group 14 (2006) 1, 32-39
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