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All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year AND OR AND NOT All fields Title Creator / Publisher Keyword Year Sort by creator [A → Z]' creator [Z → A]' publishing year ↑ (asc)' publishing year ↓ (desc)' title [A → Z]' title [Z → A]' Simple Search Page: 1 2 3 4 5 6 Hits 1 – 20 of 120 1 The dynamics of persuasion : communication and attitudes in the twenty-first century Perloff, Richard M.. - London : Routledge, 2021 BLLDB UB Frankfurt Linguistik Show details 2 Deutsch- und englischsprachige Werbung : Textpragmatik, Medialität, Kulturspezifik Friedrich, Silke. - Berlin : Frank & Timme, 2015 BLLDB UB Frankfurt Linguistik Show details 3 Lights, camera, music, interaction! Interactive persuasion in e-commerce Xu, Qian; Sundar, S. Shyam In: Communication research. - Beverly Hills, Calif. : Sage Publ. 41 (2014) 2, 282-308 BLLDB OLC Linguistik Show details 4 A drift toward direct structures in Dutch direct mail sales letters Stukker, Ninke; Jansen, Frank In: Text & talk. - Berlin [u.a.] : Mouton de Gruyter 34 (2014) 5, 569-590 BLLDB OLC Linguistik Show details 5 Wirkungsparameter persuasiver Kommunikation im persönlichen Verkauf Granzow, Martin. - Berlin : Logos-Verl., 2014 BLLDB UB Frankfurt Linguistik Show details 6 Rechtliche Grenzen der Irreführung des Verbrauchers durch die Werbesprache Sievers, Kristina. - Marburg : Tectum-Verl., 2013 BLLDB UB Frankfurt Linguistik Show details 7 Die Rhetorik der Werbung - Kommunikationskultur des Marktes Schüler, Dominic In: Aptum. - Hamburg : Helmut Buske Verlag 8 (2012) 2, 154-173 BLLDB OLC Linguistik Show details 8 Wie Werbung wirkt: Konzept einer wissenschaftlich fundierten Kritik von Werbetexten Bendel Larcher, Sylvia In: Aptum. - Hamburg : Helmut Buske Verlag 8 (2012) 2, 112-132 BLLDB OLC Linguistik Show details 9 "A hypnotic viewing experience": promotional features in the language of exhibition press announcements Bondi, Marina; Lazzeretti, Cecilia In: Pragmatics. - Amsterdam : John Benjamins Publishing Company 22 (2012) 4, 567-589 BLLDB OLC Linguistik Show details 10 The dream of a perfect body come true: multimodality in cosmetic surgery advertising Martínez Lirola, María; Chovanec, Jan In: Discourse & society. - London [u.a.] : Sage 23 (2012) 5, 487-507 BLLDB OLC Linguistik Show details 11 A pragmatics theory on television advertising Martínez-Camino, Gonzalo; Pérez-Saiz, Manuel In: Journal of pragmatics. - Amsterdam [u.a.] : Elsevier 44 (2012) 4, 453-473 BLLDB OLC Linguistik Show details 12 Il sistema dell'advertising : parole e immagini in pubblicità Calabrese, Stefano. - Roma : Carocci, 2012 BLLDB UB Frankfurt Linguistik Show details 13 Strategien der Vertextung in Werbetexten Stein, Stephan In: Zeitschrift für angewandte Linguistik. - Berlin ; New York, NY : de Gruyter Mouton (2011) 54, 33-56 BLLDB OLC Linguistik Show details 14 Sales promotion communication in Chinese and English: a thematic analysis Cheung, Ming In: Journal of pragmatics. - Amsterdam [u.a.] : Elsevier 43 (2011) 4, 1061-1079 BLLDB OLC Linguistik Show details 15 Multilingualism and Web advertising: addressing French-speaking consumers Martin, Elizabeth A. In: Journal of multilingual & multicultural development. - Colchester : Routledge 32 (2011) 3, 265-284 BLLDB OLC Linguistik Show details 16 An analysis of persuasive communication in Korean home shopping advertising Choi, Jinbong In: Text & talk. - Berlin [u.a.] : Mouton de Gruyter 31 (2011) 6, 643-659 BLLDB OLC Linguistik Show details 17 Fall into the (intertextual) gap: proverbs, advertisements and intertextual strategies Winick, Stephen D. In: Proverbium. - Burlington, Vt. : Univ. 28 (2011), 339-380 BLLDB OLC Linguistik Show details 18 The rhetoric of expertise Hartelius, E. Johanna. - Lanham, Md. [u.a.] : Lexington Books, 2011 BLLDB UB Frankfurt Linguistik Show details 19 Sold on language : how advertisers talk to you and what this says about you Sedivy, Julie; Carlson, Greg N.. - Chichester [u.a.] : Wiley-Blackwell, 2011 BLLDB UB Frankfurt Linguistik Show details 20 La traducción de anuncios multilingües: un reto para el traductor del siglo XXI García Vizcaíno, María José In: Babel. - Amsterdam : Benjamins 57 (2011) 2, 185-203 BLLDB OLC Linguistik Show details Page: 1 2 3 4 5 6

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