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COVID‐19 is Feminine: Grammatical Gender Influences Danger Perceptions and Precautionary Behavioral Intentions by Activating Gender Stereotypes
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In: J Consum Psychol (2021)
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Using sublexical priming to enhance brand name phonetic symbolism effects in young children
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Examining children's preference for phonetically manipulated brand names across two English accent groups
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Sounding it out! Phonetic symbolism and children's brand name preference
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The Effects of Linguistic Devices on Consumer Information Processing and Persuasion: A Language Complexity × Processing Mode Framework
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