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Hits 1 – 20 of 46
1
Exploring the Effects of Linguistic Elements of Social Media Corporate Apologies on Consumer Responses
Johnston, Laurel
In: Association of Marketing Theory and Practice Proceedings 2022 (2022)
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2
Brand conversation: Linguistic practices on social media in the light of face-work theory
Andriuzzi, Andria
;
Michel, Géraldine
In: ISSN: 2051-5707 ; Recherche et Applications en Marketing (English Edition) ; https://hal.archives-ouvertes.fr/hal-03049134 ; Recherche et Applications en Marketing (English Edition), SAGE Publications, 2021, ⟨10.1177/2051570720974511⟩ (2021)
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3
Brand conversation: Linguistic practices on social media in the light of face-work theory ; La conversation de marque : pratiques linguistiques sur les médias sociaux selon la théorie du face-work
Andriuzzi, Andria
;
Michel, Géraldine
In: Recherches et applications en Marketing ; https://hal.archives-ouvertes.fr/hal-03021314 ; Recherches et applications en Marketing, 2021, ⟨10.1177/0767370120962610⟩ (2021)
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4
PLT ...
Stepaniuk, Krzysztof
. - : Mendeley, 2021
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5
PLT ...
Stepaniuk, Krzysztof
. - : Mendeley, 2021
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6
PLT ...
Stepaniuk, Krzysztof
. - : Mendeley, 2021
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7
Synthetic Video Disclosure in International Marketing: The Roles of Source Credibility And Social Cynicism
Powers, Greig
In: Dissertations from the Executive Doctorate in Business Administration Program (2021)
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8
Tourism-related Climate Change Perspectives: Social Media Conversations about Canada’s Rocky Mountain National Parks
Mirzaalian, Farshid
;
Halpenny, Elizabeth
In: TTRA Canada 2021 Conference (2021)
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9
A Comparison of Social Media Engagement Tactics Utilized by the Washington Nationals Twitter Account
Caskey, Taylor C.
. - : Virginia Tech, 2021
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10
Análisis comparativo de las estrategias de marketing en el sector de la moda. Marcas de lujo vs low cost
Pascual Salcedo, Marta
. - : Universitat Politècnica de València, 2021
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11
A problematised critical approach ... : Constructions of metrosexualities in the UK and Malaysia ...
Cheong, Huey Fen
. - : Lancaster University, 2020
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12
The Impact of Pronoun Choices on Consumer Engagement Actions: Exploring Top Global Brands' Social Media Communications
Labrecque, Lauren I
;
Swani, Kunal
;
Stephen, Andrew T
In: Marketing Faculty Publications (2020)
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13
Nationalism in business discourses
Cramer, Rahel
. - : Sydney, Australia : Macquarie University, 2019
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14
How Low-Income Mothers Select and Adapt Recipes and Implications for Promoting Healthy Recipes Online
Lauren N. Tobey
;
Christine Mouzong
;
Joyce Senior Angulo
...
In: Nutrients ; Volume 11 ; Issue 2 (2019)
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15
Modelling fashion microblogs to increase the influence of social media marketing in Ireland and China
Shen, Zheng
. - : University College Cork, 2019
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16
A critical investigation of Bell Let’s Talk
Vido, Jasmine
In: Major Papers (2019)
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17
Leveraging a luxury fashion brand through social media
Romão, Maria Teresa
;
Moro, Sérgio
;
Rita, Paulo
. - : Amsterdam: Elsevier, 2019
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18
How to Maximize Your Small Business's Impact on Social Media
Arnaud, Brianna J
In: University of New Orleans Theses and Dissertations (2018)
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19
Reading Between the Lines: Three Investigations of User Generated Content Using Text Analytics ...
Unkn Unknown
. - : Temple University. Libraries, 2017
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20
Evaluation of statistical text normalisation techniques for Twitter
Sosamphan, P.
;
Liesaputra, Veronica
;
Yongchareon, Dr. Sira
. - : IC3K, 2017
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