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A comparison between Fuzzy Linguistic RFM Model and traditional RFM model applied to Campaign Management. Case study of retail business.
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A model to obtain a SERVPERF scale evaluation of the CRM customer complaints: an application to the 4G telecommunications sector
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Linguistic multi-criteria decision-making model with output variable expressive richness
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A Linguistic Multi-Criteria Decision Making Model Applied to the Integration of Education Questionnaires
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