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1
Why are tailored messages more effective? A multiple mediation analysis of a breast cancer screening intervention
In: Journal of communication. - Cary, NC : Oxford University Press 62 (2012) 5, 851-868
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2
Revisiting the worksite in worksite health campaigns: evidence from a multisite organ donation campaign
In: Journal of communication. - Cary, NC : Oxford University Press 61 (2011) 3, 535-555
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3
The effectiveness of high- and low-intensity worksite campaigns to promote organ donation: the workplace partnership for life
In: Communication monographs. - London [u.a.] : Routledge 77 (2010) 3, 341-356
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